Почему мы считаем, что простота - это хорошо?

Потому что, когда мы имеем дело с предметами, нам важно чувствовать, что мы управляем ими. Упорядочивая хаос, вы находите способ подчинить себе предмет.

Простота — это не только наглядный стиль. Это не минимализм или отсутствие беспорядка. Чтобы достичь простоты, необходимо прорыть туннель в недрах сложности. Чтобы быть по-настоящему простым, нужно добраться до самой глубины. К примеру, если вам не хватает каких-нибудь винтиков, вы рискуете создать нечто чрезмерно сложное и запутанное. Но куда лучше сосредоточиться на простоте, познать её, разобраться, из чего она состоит. Чтобы избавиться от второстепенного, нужно проникнуть в суть предмета.


Джонатан Айв

главный директор по дизайну компании Apple

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Designing Brand Identity
The lives of two mob hitmen, a boxer, a gangster’s wife, and a pair of diner bandits intertwine in four tales of violence and redemption.
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, "methods and rules upon which it is impossible to improve, have been developed over centuries. To produce perfect books, these rules have to be brought back to life and applied."
Front matter, or preliminaries, is the first section of a book and is usually the smallest section in terms of the number of pages. Each page is counted, but no folio or page number is expressed or printed, on either display pages or blank pages.
Designing Brand Identity
The lives of two mob hitmen, a boxer, a gangster’s wife, and a pair of diner bandits intertwine in four tales of violence and redemption.
Designing Brand Identity, web design, presentations
Please send information about you and your project and we will contact you. Or fill out the brief, the form of which you see on the site! In general, contact us in any way convenient for you and we will be happy to work with you!
Designing Brand Identity
The lives of two mob hitmen, a boxer, a gangster’s wife, and a pair of diner bandits intertwine in four tales of violence and redemption.
We create digital spaces
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Day 2: Bloc Party, Foals, LCD Soundsystem
Day 3: Last Shadow Puppets, Of Monsters and Men, Submotion Orchestra
Day 4: Sia, DJ Luck & MC Neat

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Graphic design is the process of visual communication and problem-solving
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Information architecture is the art and science of structuring and organizing information
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It is a form of solution-based thinking with the intent of producing a constructive future result
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It is not sufficient to see and to know the beauty of a piece. We must feel it and be affected by it.
Product 1
It is a form of solution-based thinking with the intent of producing a constructive future result
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Graphic design is the process of visual communication and problem-solving
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Information architecture is the art and science of structuring and organizing information
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100 Ideas that Changed Graphic Design
Visual communication takes place through pictures, graphs, and charts.
Critical Writings on Graphic Design
The view of images in the critical perspective is when the viewers criticize the images.
British fashion photographer, documentary photographer, and web publisher
Digital Storytelling
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Digital Storytelling
The Future
The view of an image is influenced by the use of lights, position and the presentation of the image. The right use of light, position and presentation of the image can improve the view of the image. It makes the image look better than the reality.
Visual communication takes place through pictures, graphs and charts, as well as through signs, signals and symbols. It may be used either independently or as an adjunct to any other methods.
Symbolization is an important definition for this perspective. Cultural perspective involves identity of symbols. The uses of words that are related with the image, the use of heroes in the image, etc. are the symbolization of the image.
The view of images in the critical perspective is when the viewers criticize the images, and the critiques have been made in the interest of the society, although it’s an individual perspective nevertheless.
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Provide an accurate live campaign. Scale your infrastructure with our simple service. Perfect for customer support or showing your interactive prototypes.
Visual communication
We're here to put a dent in the universe. Otherwise, why else even be here?
Visual communication takes place through pictures, graphs, and charts, as well as through signs, signals, and symbols. It may be used either independently or as an adjunct to other methods.
Visual aids: a tool of persuasion
Projection equipment: slide projectors, presentations, overhead projectors, and computer projectors.
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, book designer, "methods and rules upon which it is impossible to improve, have been developed over centuries. To produce perfect books, these rules have to be brought back to life and applied."
Visual aids are often used to help audiences of informative and persuasive speeches understand the topic being presented. Visual aids can play a large role in how the audience understands and takes in information that is presented. There are many different types of visual aids that range from handouts to presentations. The type of visual aid a speaker uses depends on their preference and the information they are trying to present.

Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction.
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We work hard every day to make life of our clients better and happier
High Quality
We are a leading firm in providing quality and value to our customers. Each member of our team has at least 5 years of legal experience. We like what we do.
Learn more
Good Support
Our managers are always ready to answer your questions. You can call us during the weekends and at night. You can also visit our office for a personal consultation.
Learn more
Introducing our advantages
We work hard every day to make life of our clients better and happier
Experience
Each member of our team has at least 5 years of legal experience.
More than 1000 different events performed this summer.
7 methods that we use to achieve success at all levels.
All our professionals have vast legal experience.
Our managers are always ready to answer your questions.
Introducing our advantages
We work hard every day to make life of our clients better and happier
High quality
We are a leading firm in providing quality and value to our customers. We like what we do.
Flexibility
This method allows us to achieve success in problems of all levels.
Experience
Each member of our team has at least 5 years of legal experience.
Support
Our managers are always ready to answer your questions.
Presents
We like to make people happy. We give special gifts for our clients' birthdays.
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We care about our clients' time. Just give us a call, and we will help you with all the questions.
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Top 3 Reasons to Choose Us
We work hard every day to make life of our clients better and happier
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    High Quality
    We are a leading firm in providing quality and value to our customers. We like what we do. We like to make people happy.
  • -2-
    Unique Experience
    Each member of our team has at least 5 years of legal experience. They use their knowledge to make our clients’ life better.
  • -3-
    Good Support
    Our managers are always ready to answer your questions. You can call us during the weekends and at night.
Our Features
We work hard every day to make life of our clients better and happier
  • High Quality
    We are a leading firm in providing quality and value to our customers. Each member of our team has at least 5 years of legal experience. We like what we do.
  • Unique Experience
    Each member of our team has at least 5 years of legal experience. They use their knowledge to make our clients' lives better.
  • Good Support
    Our managers are always ready to answer your questions. You can call us at the weekends and at night. You can also visit our office for a personal consultation.
  • Individual Approach
    Our company works according to the principle of individual approach to every client. This method allows us to achieve success in problems of all levels.
  • Nice Prices And Gifts
    Our prices are fixed for some standard services and we offer discounts for regular clients. Also, we ask our new clients about their birthday and prepare cool presents.
  • Effective Services
    We care about our clients' time and can help you every day. Just call us — and we will help you with all the questions.
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If a building becomes architecture, then it is art
Preliminaries is the first section of a book and is usually the smallest section in terms of pages.
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, "methods and rules upon which it is impossible to improve, have been developed over centuries. To produce perfect books, these rules have to be brought back to life and applied."
Front matter, or preliminaries, is the first section of a book and is usually the smallest section in terms of the number of pages. Each page is counted, but no folio or page number is expressed or printed, on either display pages or blank pages.
Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction.
Katie:
Ok, so what is RSVP?
Support:
In the context of social invitations, RSVP is a request for a response from the invited person or people. It is an initialism derived from the French phrase Répondez s'il vous plaît, literally "Reply if you please" or "Please reply".
Katie:
How do I find out I've been invited?
Support:
A black raven will appear on your windowsill, a paper scroll attached to his leg. You'll need to figure out how to take it off. Everything you'll need to know will be written there. Don't forget to send your raven back.
We're here to put a dent in the universe. Otherwise, why else even be here?
Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction. Planning ahead is important when using visual aids.
It is necessary to choose a visual aid that is appropriate for the material and audience. The purpose of the visual aid is to enhance the presentation.

Amanda Plummer
Actress
You can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something – your gut, destiny, life, karma, whatever.
Steve Jobs
Apple CEO
If you look at space companies, they've failed either because they've had a technical solution where success was not a possible outcome, they were unable to attract a critical mass of talent, or they just ran out of money. The finish line is usually a lot further away than you think.
Elon Musk, CEO of SpaceX
"I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long."
Alex Larins
Art director
"You can't connect the dots looking forward; you can only connect them looking backwards."
Samuel Willson
Graphic designer
"If it turns out pretty good, then you should go do something else wonderful."
Sarah Lewin
Actress
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, "methods and rules upon which it is impossible to improve, have been developed over centuries. To produce perfect books, these rules have to be brought back to life and applied."
Front matter, or preliminaries, is the first section of a book and is usually the smallest section in terms of the number of pages. Each page is counted, but no folio or page number is expressed or printed, on either display pages or blank pages.
What programs does the Higher School of Art and Design offer?
The British Higher School of Art and Design (BHSAD) is a partner of the University of Hertfordshire (UH) running six validated BA (Hons) programs. Upon successful completion of studies, BHSAD students are eligible to receive academic awards issued by the University of Hertfordshire and identical to those provided for UH graduates. Our students can transfer freely to UH and return back for any semester during their studies.
  • Katie:
    Ok, so what is RSVP?
    Support:
    In the context of social invitations, RSVP is a request for a response from the invited person or people. It is an initialism derived from the French phrase Répondez s'il vous plaît, literally "Reply if you please" or "Please reply".
  • Katie:
    How do I find out I've been invited?
    Support:
    A black raven will appear on your windowsill, a paper scroll attached to his leg. You'll need to figure out how to take it off. Everything you'll need to know will be written there. Don't forget to send your raven back.
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Fresh stories from our blog
100 Books for your 2021 holidays!
Best books to relax with during holidays.
Top beauty trends of the year
Make a choice. Botox versus other skincare alternatives.
The best dance performances of 2020 year
New experimental classes of a new age.
Elliot Roberts in a new video from Zoie Records
In November ZRecords issued a new promo with social agenda.
Three places to get best burgers and mimosas
Pay attention to food, drinks, and… interior design!
How technology can enchance your sleep
Pillows and blankets that make you sleep like a baby.
Our Best Works
It is not sufficient to see and to know the beauty of a piece. We must feel it and be affected by it.
Carlos Lott
Graphic design is the process of visual communication and problem-solving
Lucy Good
Information architecture is the art and science of structuring and organizing information
Ask for price
Eva Stark
It is a form of solution-based thinking with the intent of producing a constructive future result
Ask for price
Max Holden
Information architecture is the art and science of structuring and organizing information
Julia Bush
It is a form of solution-based thinking with the intent of producing a constructive future result
Ask for price
Nick Scheerbart
Graphic design is the process of visual communication and problem-solving
Ask for price
Explore our team blog and stay tuned
We talk about teamwork, cover showcases, and write articles about useful design tools
The Team teachable
The Team teachable
Graphic experimentation as a process of visual communication and problem-solving.
LARQ style guide
An identity for LARQ cosmetics. Case studies and a brand book. May 2021.
A team and a cup of tea
On September 6th at 11 AM we will run a meeting with the team. Soriel Garden, West stage.
Tech interactions in design
Some real-life cases that helped us to make the process 10 times more skillful.
Rаsmus Wiergolf
An interview with a head of design development in Manila about his artistic vision of the industry.
The Process branding
Ad campaign, music video, and style guide for a men's cosmetics and accessories brand.
Visual identity for The Capsules
Our case of visual identity for The Capsules is published in the magazine featuring the interview with David Wazowski.
Interview with Amanda Wispen
Amanda is an owner and a chief in Diner Deli. We are talking about the beginning of her business and ideas for the future.
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High Quality
We are a leading firm in providing value to our customers. Each member of our team has at least five years of legal experience. We love what we do.
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Good Support
Our managers are always ready to answer your questions. You can call us during the weekends and at night. You can also visit our office for a personal consultation.
3
Individual Approach
Our company works according to the principle of individual approach to every client. This method allows us to achieve success in problems of all levels.
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We create functional design projects for both very small and very large spaces. Designing private apartments, houses, and business areas, we know how to make your space more functional.
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The term arts and crafts is also applied, especially in the United States and mostly to hobbyists' and children's output rather than items crafted for daily use.
About our company
Our goal is to ensure that your business is up to date with the latest digital technologies and all your colleagues and employees are fully equipped for the best results.
Introducing our advantages
We work hard every day to make life of our clients better and happier
Experience
Each member of our team has at least 5 years of legal experience.
More than 1000 different events performed this summer.
7 methods that we use to achieve success at all levels.
All our professionals have vast legal experience.
Our managers are always ready to answer your questions.
Get your house in order with our smart cleaning service!
A better way to get your home, rental, or office clean.
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Почему мы считаем, что простота - это хорошо? Потому что, когда мы имеем дело с предметами, нам важно чувствовать, что мы управляем ими. Упорядочивая хаос, вы находите способ подчинить себе предмет. Простота — это не только наглядный стиль. Это не минимализм или отсутствие беспорядка. Чтобы достичь простоты, необходимо прорыть туннель в недрах сложности. Чтобы быть по-настоящему простым, нужно добраться до самой глубины. К примеру, если вам не хватает каких-нибудь винтиков, вы рискуете создать нечто чрезмерно сложное и запутанное. Но куда лучше сосредоточиться на простоте, познать её, разобраться, из чего она состоит. Чтобы избавиться от второстепенного, нужно проникнуть в суть предмета.
— Джонатан Айв, главный директор по дизайну компании Apple
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